Branding · Digital Marketing
Errand Waka
Errandwaka is a modern, tech-driven service platform designed to simplify daily tasks for individuals and businesses across Nigeria. Built for convenience and reliability, the brand connects users with trusted runners who can handle errands efficiently, while also creating earning opportunities for students and NYSC members.
The Challenge
- —Build trust and reliability in a service-based market
- —Stand out in a growing logistics and errand service industry
- —Appeal to both busy professionals/businesses and young service providers
- —Clearly communicate convenience, speed, and safety
- —Position itself as both a service platform and an income opportunity
What We Did
- —Developed a modern and approachable brand identity centered on convenience and trust
- —Positioned the brand around “ease, reliability, and opportunity”
- —Created messaging that appeals to both users and service providers
- —Designed a system that reflects speed, simplicity, and accessibility
- —Built a brand foundation that supports scalability and digital growth
- —Reinforced the dual value: getting tasks done + creating income opportunities